Will AEO Overtake SEO? Why Learning Both Could Skyrocket Your Career!
Fri Jun 06 2025 18:09:22 GMT+0530 (India Standard Time)
If you are someone planning to build a career in digital marketing, then you’ve probably already heard of SEO (Search Engine Optimization). But now there’s something new revolution happening, AEO (Answer Engine Optimization). There’s a hot argument happening in the digital marketing world right now: will AEO take the place of SEO?
In this blog, we’ll see what AEO is, how it’s different from SEO, whether AEO is the future of digital search, and why learning both SEO and AEO through Codeasalai’s Digital Marketing Course can help you obtain a high-paying job. Because 'Business has only two functions - marketing and innovation.'
What Is AEO (Answer Engine Optimization)?
Answer Engine Optimization, or AEO, is the process of drafting your content to ensure it provides the most accurate and helpful answers to people’s online questions. Other than traditional search, where users scroll through links, AEO concentrates on giving the answer right away, especially for voice searches and AI-powered results.
SEO works by using keywords, backlinks, and well-structured articles to get a website to the top of Google or Bing. But AEO
- Figure out what users are asking
- Gives clear, short, and helpful answers
- Writes in a natural way that sounds like how people speak, and more
Example: Earlier, people used to search best phones under 20k on Google. Now, people say, Which is the best smartphone under ₹20,000 for gaming? to Siri or Google Assistant. AEO prepares content for this kind of natural speaking style.
Some Powerful Stats About AEO
AEO is becoming a very important part of online search. It creates huge job opportunities for people who know both SEO and AEO.
- Around 71% of people prefer using voice search instead of typing (PwC)
- 58% of users use voice search to find local business information (Search Engine Journal)
- Google’s featured answer boxes, or snippets, appear in more than 19% of search results (Moz)
- According to Gartner, by 2026, about 30% of online searches will be done without using a screen, like through voice or smart devices
SEO vs AEO: What’s the Difference?
Some people ask, Do I need to learn both SEO and AEO? The short answer is yes. AEO is not replacing SEO. Instead, it is building on SEO by changing how we use the information SEO gives us.
Why Learn SEO and AEO at Codeasalai?
The Digital Marketing Course from Codeasalai is one of the best places to learn these advanced skills. It gives you a complete understanding of both SEO and AEO with practical training. You will get hands-on training, live projects, AEO training, expert guidance, placement support, all with industry-recognized certifications.
Career Growth with SEO + AEO Skills
Today, companies want professionals who can help them show up in search engines, and AI-generated results and voice search answers. With these skills, you can apply for the below high-paid job roles.
- SEO Executive with AEO skills – ₹5 to ₹10 lakhs per year
- Voice Search Optimization Specialist
- Content Strategist for AI search
- Digital Marketing Analyst
- Featured Snippet Content Creator
What You’ll Learn in Codeasalai’s Digital Marketing Course
- Finding the Right Keywords – Learn to discover what people are searching for in your niche.
- Creating Featured Snippets – Write content that gets selected by Google to appear in the answer boxes.
- Schema Markup – Add structured data to your pages so that search engines understand your content better.
- Voice Search Optimization – Make sure your content sounds natural and is easy for voice assistants to read aloud.
- Answer-Based Content Writing – Train yourself to write in a question-and-answer format that matches real searches.
- Using Analytics – Learn to track how well your SEO and AEO work using tools like Google Analytics, Search Console, and more.
- AI-Friendly Formatting – Prepare your content for future AI models, chatbots, and smart search systems.
Real-World Examples of AEO in Action
- Zomato – Their recipe blogs show up as featured snippets when users search cooking-related questions.
- Flipkart – Appears in voice search when users ask for product suggestions under a certain budget.
- Healthcare clinics – Use Q&A sections and FAQ schema to give answers that show up when people search for symptoms or treatments.
Will AEO Replace SEO?
The answer is no. AEO will not take over SEO, but it will become a very important part of SEO. Just like how mobile SEO didn’t make desktop SEO disappear, AEO is becoming an additional layer that helps content perform better in AI-based tools.
So instead of choosing one, you should learn both with the best online digital marketing course from Codeasalai. That way, your content will work in traditional search and also in newer platforms like ChatGPT, Google Gemini, and voice assistants.
Final Thoughts
A wise person once said, 'SEO and AEO are not something you do anymore. It’s what happens when you do everything else right.' That’s why mastering both skills will take you to the next level in your career. Codeasalai’s Digital Marketing Course will help in this with immense support.
